Privacy Policy
Last updated: February 2026
At SportsDeer ("we", "us", "our"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at sportsdeer.com (the "Platform").
1. Information We Collect
We may collect the following types of information:
- Account Information: When you register, we collect your email address and display name.
- Usage Data: We automatically collect information about how you interact with the Platform, including pages visited, features used, and time spent.
- Device Information: Browser type, operating system, IP address, and device identifiers.
- Preferences: Your favourite teams, sports, and notification settings.
2. How We Use Your Information
- To provide and maintain our live scores and match data services
- To personalise your experience (favourite teams, preferred sports)
- To send you relevant notifications and updates you have opted into
- To analyse usage patterns and improve platform performance
- To detect and prevent fraud or technical issues
3. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience, analyse traffic, and personalise content. For detailed information about the cookies we use, please see our Cookie Policy.
4. Third-Party Services
We may use third-party services for analytics, advertising, and data processing. These third parties have their own privacy policies governing their use of your information. We do not sell your personal data to third parties.
5. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. You may request deletion of your account and associated data at any time.
6. Your Rights
Depending on your location, you may have the following rights:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict processing of your data
- Data portability
- Withdraw consent at any time
To exercise any of these rights, please contact us at [email protected].
7. Children's Privacy
Our Platform is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.
8. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.
9. Contact Us
If you have any questions about this Privacy Policy, please contact us at [email protected].